Costco Needs A Salad BarPosted: September 29, 2015
Russ had a few Costco Items on his list for me to pick up today. Things that are certainly available at the regular market, but why buy them where I pay twice as much, like salted peanuts or real bacon bits.
I do my best not to go to Costco during mealtime or when I am hungry because the temptation of food samples is so great. “It’s just one bite,” is the downfall to any diet. One bite of a taquito, a small cup of candied pecans, a scoop of cheesecake, a cracker with a teaspoon of lobster salad and a cup of “green juice” is a meal worth of calories, but of course you never count that as a meal.
The other thing I try and stay away from is the Costco snack bar. As far as I can tell there is nothing there that is healthy. The closest thing is the Chicken Caesar salad, which with the dressing, croutons and cheese is equivalent to a Big Mac. Of course I have never actually seen anyone eating the salad.
The sad people sitting in the Costco picnic table area I have to drive my cart past to get out of the store usually have one of three things in front of them, pizza, a hot dog & soda or ice cream. For the most part none of them should probably eat any of those items, ever, but I understand they are in expensive and filling.
This is the problem in America. Eating healthy food is expensive and time consuming. Costco sells plenty of good for you foods. I hardly go in there without coming home with a giant $2.99 pineapple or a big bag of haricot vert for $4.99. But both of those items have to be prepared. Hell, in the case of haricot vert you have to take French first to even know that that just means skinny green beans.
I know that Costco is not Whole Foods, but I think there is a business plan to be made for keeping their customers alive longer and adding a salad bar to the snack bar would be a step in the right direction. Maybe it’s not exactly a salad bar, but at least some lower calorie, already made, fast to eat items. A big fruit cup could go a long way to longevity of the card-carrying members. If Costco was to lengthen the life or at least the ambulatory life of the customers it already has they might increase sales year over year.
Any business knows it is cheaper to keep a customer than it is to acquire a new one. At the calorie rate Costco is serving it’s customers they appear to be doing their best to kill them off. Healthy food can be really tasty. Costco already knows this since they sell so many vegetables. Why not make then available ready to eat by the door?